The benefits of change (Alan Deutschman)
What really inspires positive change is hope, not fear, according to a leading writer on change and innovation. He uses compelling case studies to show how heart patients, criminals, drug addicts and multibillion-dollar corporations can improve their future prospects by embracing change that at first may seem impossible. “My research shows that what really stimulates and sustains a change effort is getting positive results, really being able to feel tangible benefits from the change fairly early on,” said Deutschman, former executive director of Unboundary, a strategy consulting firm for top executives. Deutschman also spent 19 years as a business journalist in Silicon Valley. He has profiled innovators around the world and discovered some of what makes up effective leadership, especially during times of change. His book outlines the “three F’s” -- facts, fear and force -- which he said are often employed but ultimately doomed to failure as change agents. Instead, he said, they...